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MBA - Publication Details


S.No. Faculty Name Topic Publilcation Details Published Year
1Ms. N.Prabha Equitable Standard Education-Opinion And Benefits To Parents, Teaching Community And Students Towards Tamilnadu- An Empirical Study International Journals, Research Journal of Social Science and Management Sep-2011
2Dr. A.Padmapriya Services marketing-The Vital Role of information Technology KSR College of Engineering, Tiruchengode Sep 2014
3Ms. N.Prabha A Study On Dealer’s Satisfaction In Lion Dates Impex (P) Ltd, Trichy International Journal of Innovative Research in Management Studies October 20
4Dr. S.Dharmalingam Strategies for service characteristics of Star Hotel International Journal of Commerce ISSN No:2220-6043 Oct 2011
5Ms. N.Prabha A case study of leading Business Women in India – Their challenges International Journals, Research Journal of Social Science and Management May-2013
6Dr. A.Padmapriya Attitude towards police service: A study on the perceptions of public in Karur district International journal of functional management Mar 2015
7Dr. A.Padmapriya Small Scale Industries : Problems and Prospects International Journal of Functional Management IJFM ISSN 2319 - 1406 Mar 2013
8Dr. A.Padmapriya Competency Building strategies in Business & Technology with reference to Advertising Journal of Management and Science (ISSN: 2249-1260) Mar 2012
9Dr. S.Dharmalingam Investigating the service Quality Dimensions to Customer satisfaction and loyalty of New private sector Banks in Tamil Nadu. The International Journals Research journal of social science & management ISSN No :2010457 June 2011
10Ms. N.Prabha A Study On Stock Performance Analysis With Special Reference to BHEL International Journal of Innovative Research in Management Studies July 2016
11Dr. S.Dharmalingam Customer perception on service quality of New private sector Banks in Tamilnadu Journal on Banking Financial services and Insurance Research ISSN No: 2231-4288 July 2011
12Ms. N.Prabha A Study On Leadership Style And Their Impact In Public Sector – Tamil Nadu International Journal Of Research In Commerce, It & Management July 2011
13Ms. N.Prabha A Study On Stress Towards Women Employees In Textile Industry, Karur International Journal of Innovative Research in Management Studies February 2
14Dr. A.Padmapriya The Role of education in Empowerment of Women Pavai Arts And Science C ollege For Women, Namakkal Feb 2015
15Dr. A.Padmapriya Viral marketing : A Powerful Marketing Tool International Journal of Research Explorer Feb 2014
16Dr. A.Padmapriya Challenges and Issues in Services Marketing Sri Ganesh School of Business Management, Salem Feb 2014
17Ms. N.Prabha An empirical study on Retail branding and brand extension strategies in the Chennai Silks, Tamil Nadu International Journal of Exclusive Management Research December 2
18Dr. S.Dharmalingam "ITM Journal "Assessing Service Quality Dimensions of new private banks in tamilnadu an emprical study" ITM Journal of Management, Chennai- Aug-12
19Dr. A.Padmapriya Problems and Prospects of Small Scale Stainless Steel Manufacturers in Tamilnadu International Journal of Research in Management and Technology (ISSN 2320-0073) April 2013
20Ms. B.Preethi Emotional Intelligence and Organisational Commitment among the college staff using Genos Model of Emotional Intelligence INTERNATIONAL JOURNAL OF MANAGEMENT 2016
21Ms. B.Preethi Organisational Commitment and its Impact on Employee Behaviour International Conference on Advanced Management Challenges in knowledge Era at Jamal Institute of Management, Jamal Mohamed Colege, Tiruchirappalli 2015
22Ms. B.Preethi Conceptualising perceived Organisational Support to promote Organisational Commitment 5th international seminar on health economics & management at Rajah Serfoji government college -Thanjavur 2015
23Dr. S.Dharmalingam "An Emprical study on Service Quality Gap analysis in New Private Sector Banks of Tamilnadu" International Journal of Applied Engineering Research 2015
24Dr. S.Dharmalingam "An Emprical study on Service Quality Gap analysis in New Private Sector Banks of Tamilnadu" International Journal of Applied Engineering Research- 2015
25Dr. S.Dharmalingam "An Emprical study on Service Quality Gap analysis in New Private Sector Banks of Tamilnadu" International Journal of Applied Engineering Research, Vol. No:10, P.No: 22817- 22823 2015
26Dr. S.Dharmalingam "An Emprical study on Service Quality Gap analysis in New Private Sector Banks of Tamilnadu" International Journal of Applied Engineering Research, Vol. No:10, P.No: 22817 - 22823 2015
27Ms. B.Preethi Issues Faced by Women Entrepreneur State level conference on Women Empowerment through Entrepreneurship Development at Pavai Arts And Science C ollege For Women, Namakkal 2014
28Dr. S.Dharmalingam "A Study on effectiveness of HRD pratices in cement industry with reference to Tamailnadu" International Journal of Management Review- 2014
29Dr. A.Padmapriya Empirical study: police service quality in Karur district PSNA journal of business and system 2014
30Dr. A.Padmapriya Employee Engagement: A driver to Improve Performance Asian Journal of Research in Social sciences & Humanities (AJRSH) 2013
31Dr. S.Dharmalingam Assessing Service Quality Dimensions ITM Journal of Management, Chennai. 2013
32Dr. A.Padmapriya E-Development K.S.R college of Engineering,Tiruchengode 2012
33Ms. B.Preethi Role of Green Marketing for Sustainable Development- A Technology for Innovation International Conference on Competency Building strategies in Business & Technology for sustainable development at Sri Ganesh School of Business Management, Salem 2012
34Ms. B.Preethi Rural Retail Marketing Innovation and Creativity National Level Conference on Innovative Management Practices in Modern Business Era at Nandha College of Technology, Erode 2012
35Ms. B.Preethi Creating Customer Life Time Value through Effective CRM in Financial Services Industry National Seminar on Economic Impact of post Thane Cyclone in Bay of Bengal at Rajah-Serfoji Government College,Thanjavur 2012
36Ms. B.Preethi Rural Marketing Techniques in FMCG Industries National Level Conference on Innovative Management Practices in Modern Business Era at Nandha College of Technology, Erode 2012
37Ms. B.Preethi Women Entrepreneurs and Marketing Practices HRD Times 2010
38Ms. B.Preethi Managing Knowledge people through E-HRM International level seminar conducted by Paavai Engineering College,Namakkal 2010
39Ms. B.Preethi EDUCATION INNOVATION IN GLOBAL PERSPECTIVE National Level Seminar conducted by Paavai College of Engineering, Namakkal 2010



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